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BDC

Web-host Selection: Sometimes You Have to Reevaluate Your Priorities

Craig Criswell - The purpose of the site is to make buying that next vehicle easier. It must attract and engage the ever-growing number of people doing research online for their next vehicle purchase...

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Shades of Ed Sullivan

Greg Goebel - “We’ve got a really big shhhoooow for you…” Certainly, that same exclamation should be used for the 2008 NADA Convention set to take place in San Francisco in early February.

Five Steps to World-Class Customer Service

Tom Herald - Creating a great customer experience is both incredibly simple and the hardest thing you'll ever do. There is nothing magic or mysterious about it, but you have to turn your mind inside-out.

Web Site Upgrade Engages Shoppers: Schumacher Auto Group Sees Results

Daymond Decker - At Schumacher, the main strategy for bringing customers to their Web site used to be traditional advertising, especially print, but now they are doing less traditional advertising and bringing more people directly to the site through...

Sisters Take The Reins At Oldest Transportation Company: Hare Chevrolet Makes Way For The Sixth Generation

John Carrol - It hasn’t all been smooth sailing. A few years ago, the family bought two area stores and later sold the underperforming Chrysler/Jeep location. Cole chalks it up to experience...

Focusing On Fixed Ops: Crest Cadillac Thrives On Southern Hospitality

Jennifer Murphy - The customer is taken to the private office of one of the four the service consultants/advisers who usually spend between seven and 10 minutes with each customer to understand the customer’s concerns.

Your Succession Plan: The Factory Influences Your Decision

Ron Smith - Many succession planning decisions will be governed by not only the factory sales and service agreement (“Franchise Agreement”), but also by appropriate provisions of state franchise statutes...

Don’t Lose Your Mettle When Moving The Metal In A Down Market

Rob Anderson - Consumers have grown cautious and the economy has slowed, but opportunities still abound for dealers. These opportunities are created by less competition amongst retailers in the marketplace.

Gain Traction With Online Listing Option

Rob Chesney - Vehicle purchase protection is provided by eBay Motors to passenger vehicle buyers who complete their purchase on the site to protect against cases of outright fraud ...

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Public Citizens Arbitration: Report Misses The Mark

Thomas B. Hudson, Esq. - The foundation of the report is Public Citizen’s claim, based on its study of nearly 34,000 collection cases, arbitrators found in favor of businesses in 94 percent of the arbitration proceedings...

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